Larry Knapp is a 30+ year veteran of the residential real estate industry. For more than two decades he has managed four of the largest residential brokerage firms in the nation and at one point was responsible for over 200 branch offices and 10,000 sales agents. He brings an unprecedented level of experience and knowledge to the residential brokerage industry.
Biography & Experience
Larry currently serves as Vice President of Industry Relations for MLSListings, the largest Multiple Listing Service in the San Francisco Bay Area. In this capacity he serves as liaison with the brokerage community to encourage the collaboration of the many MLSs serving California to achieve a shared, common, real time data set for the benefit of brokers, agents and most importantly the real estate consumer.
Since January 2010 Larry Knapp has served as Principle Consultant of Knapp Consulting Services. He is a qualified Expert Witness for assistance in resolving disputes that arise in real estate related matters. Some of his projects have included working with the CEO of RPR, the wholly owned subsidiary of the National Association of Realtors (NAR) as a liaison to the large broker community, serving as Executive Vice President of Sales for Proxio, Inc., an International MLS and a Global Real Estate Marketing and Networking platform, and as Adviser to the CEO of Pacific Union International Real Estate to assist in identifying a key executive candidate to guide the expansion of the firm in to the lucrative Silicon Valley market.
From September 2010 to March 2012, Knapp also served as CEO of Lyon Real Estate, the largest residential real estate firm in the greater Sacramento area. During his time at Lyon, he worked with President Jean Li to restructure the leadership team and select a new President and COO to position the firm for future growth. Lyon remains the number one residential real estate firm in the Sacramento market.
From 2003 through 2009 Knapp was President and COO of Alain Pinel Realtors (APR). During his time there he opened and expanded offices in luxury markets throughout the San Francisco Bay Area and hired 11 of the firm’s 15 branch managers. He was responsible for creating Private Mortgage Advisors, a joint venture between APR and Wells Fargo Bank. He also guided the firm to a Charter Membership in Luxury Portfolio, the high-end division of Leading Real Estate Companies of the World.
In 1985 Knapp was named President of Coldwell Banker Northern California. Over the next several years Knapp took on responsibilities beyond Northern California. In 1997 he was named Senior Vice President of the Western Region for the new parent company, NRT, Inc. He helped direct the acquisition and merger of many of California’s most successful real estate companies, including Fox & Carskadon, Del Monte Properties, Contempo Real Estate, Seville Properties, Cornish and Carey, Prudential Jon Douglas and Fred Sands. In that role Knapp managed residential real estate companies with $60 billion in sales volume and $1.2 billion in revenues in California, Oregon, Washington and Colorado.
He is a member of the BayEast and Sacramento Associations of Realtors (SAR) and is Past President (1984) of SAR. He has served on the Board of Directors of the California and National Associations of Realtors (CAR and NAR), including service on the NAR Executive Committee in 2008 and 2009. In 2010 he was awarded the designation Realtor Emeritus by NAR. Knapp is a Past Chairman of MLSListings, Inc., one of the largest Multiple Listing Services in California. He holds the professional designations of CRB, GRI and ePro.
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